35 Tips for getting started with social media

On October 26, 2008, in Social Media, by Mike Fruchter

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If you are going to start using social media, you should at least have an understanding of what it’s about. Social media is not about the tools, the tools are only a facilitator.
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Starting with the basics. Roll your sleeves up, get dirty and stake your claim:
1) Register your domain name, preferably a dot com extension. [...]

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10 tools for listening in social media.

On September 28, 2008, in Applications, Social Media, by Mike Fruchter

This post highlights 10 tools for discovery and managing url and brand chatter. If you’re doing business online or offline, these tools are essential. As the saying goes, “keeping your ear to the street.”
1) Google Blog/Web Search:

Google web search should be your obvious first choice for listening. Web search will sometimes drown you in thousands [...]

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