On August 24, 2009,
in Social Media,
by Mike Fruchter
Various trades and industries are using social media for marketing, creating brand awareness, reputation monitoring and consumer engagement. The restaurant industry is no different. By definition restaurants are very social offline, but what about online? This got me thinking about how restaurants can utilize social media platforms for marketing, brand monitoring and beyond. In talking with a [...]
Mike Fruchter currently serves as Director of Digital Strategy for Pierson Grant Public Relations. Mike heads Pierson Grant's digital firm, High Impact Digital and, in both roles, provides leading edge counsel on developing integrated online strategies which incorporate blogging, search engines, community and social media platforms.
This is his personal blog and the thoughts and opinions expressed here are his and do not necessarily represent the views of his employer or its clients.