If you’re a corporation or marketer who uses social media for marketing purposes, you need to be able to listen and monitor your surroundings for conversation about your brand. A lot of companies are using dashboards just for this reason. A dashboard is basically your central hub for conversation discovery, aggregation, tracking and archiving. It’s [...]
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Valeria Maltoni, from the conversationagent.com, recently asked me to participate in adding some thoughts for marketing in the social web for 2009. Along with me, there are 11 other brilliant thinkers who contributed to the project. It’s truly a great collaboration of some of the sharpest marketing professionals, who are involved with social media. Everyone [...]
Well folks it’s a new year and I wanted to kick it off properly. I put my heart and soul into this post, and I hope you get some value out of it. Below is an excerpt, please head over to louisgray.com to view the post in its full entirety.
Getting started with social media, whether [...]
This is his personal blog and the thoughts and opinions expressed here are his and do not necessarily represent the views of his employer or its clients.
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